Wednesday, 7 July 2010

You will like it

packaging you must like

packaging you must like

I have been meaning to show this for a while now. I love the story that I have created around the product:

Guy 1: So it has all natural ingredients and is kind to your gums.

Guy 2: but it tastes horrible, no one will ever buy that.

Guy 1: what should we do then?

Guy 2: I know, if we put a graphic on the back that shows how in time you you will get to like it that should be ok, right?

Guy 1: they will never go for that, who's going to buy that...

Well I bought it and I can testify I will not be buying it again. I do however love the story it conjured up in my head.

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