Branding Obama book launch

Over the last year or so I have been really interested in the president elections in America. For me it was the first election I have been aware of where design/branding of a campaign was used to such a degree that people could have been swayed to vote by the power of media design and in essence branding of a person. See some more related articles here.

Designing Obama from mas / menos on Vimeo.

Obama kills fly - slightly dubbed

Saw the report of this on the BayCar this morning on BBC breakfast, granted this one is slightly dubbed but made me laugh.

So how powerful is design?

Another great film by cool hunting. I found the piece interesting in terms of how powerful design can be. While I am not saying design was the only reason Obama got into the white house the way the design work was produced seems so insync with todays thinking around ownership and social media communities.